Difference between Keyphrase and Long tail keyword

You may have heard of long-tail keywords and keyphrases. But for most of us, it is difficult to differentiate between these to terms. Here in this article, we are going to discuss the difference between Keyphrase and Long tail keyword. By the end of the reading, you will be able to recognise the difference.

You’ve probably also heard of benefits of long-tail keywords and that these are more specific than primary keywords. Most of the time – but not necessarily – long-tail keywords consist of more extra words. Whereas, keyphrases also have more than one word. So, what is the difference between keyphrases and long tail keywords? Let’s understand this with a few examples…

Also Read: Differences between Keyword and Keyphrase | With Examples

Keyphrases by definition are a group of more than one word and they can be general or specific sometimes. Whereas Long-tail keywords may consist of more words, but the condition is, they should be more specific. Sometimes, Long tail keywords can consist of fewer words than keyphrases, but they always tell more specific information.

Check these examples to understand the main difference between both terms. As we told keyphrases can be general or specific, like [dog food] or [dog food for sick dogs] while long-tail keywords are always more specific [dog food for sick dogs in LA].

Also Read: Keyword Optimization Checklist 2021 to Rank Higher

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